The internal ans external environmental forces Essay Example for Free

The internal ans external environmental forces Essay SWOTT Analysis: Candy BusinessThis paper examines the internal and external environmental forces and trends to consider when opening a candy business. This paper will look at the legal and regulatory forces of a sole proprietorship and social external trends to consider. The internal forces and trends that will be analysis are strategy, structures, goals, culture, and leadership. Legal and regulatoryThis business is going to have a sole proprietorship which means that the candy shop will be owned by one individual. This will leave the owner responsible for all the legal and financial liabilities of the business. Sole Proprietorships are probably the simplest and cheapest forms of business organization. They do not require registration with local, state or federal governments (other than taxes and special regulatory agencies). They are businesses which have one owner and they do not have stock. The sole proprietor owns all assets and is responsible for all debts. If the business cannot pay its bills, creditors can sue the owner to collect. The company does not conduct legal or contractual transactions, rather the owner does. Advantages of the sole proprietorship include:†¢Ease of formation no legal registrations†¢Low overhead income reported as ordinary income to the owners. Taxes tend to be straight-forward†¢Easy control and direction established by the owner no boards or advisors. †¢Suitable business form for many types of products, services and enterprises (Sole Proprietorship, 2008). Being a sole proprietor means that the owner will need watch their competition to make sure that they do not lose customers to the competitions that also sale sugar-free candy. Sole proprietor also means the owner assumes all liability risk. SocialThe candy business will work to promote a healthier environment by advertising their sugar free candies more then regular candy. But they are in the business to sale candy; this will also give their customers an opportunity to make a healthier choice when it comes to candy. The candy business will sale their candy online, to ensure the safety of their web  site orders, credit card numbers are never stored. The information is never sent to a database to retain the information. The only information that is kept is customer names, addresses, and emails so that they can follow up with customers if something goes wrong with their purchase (Van Otis Chocolates, 2005). StrategyThe proposed candy business has a very unique business strategy because of the specialized product that the business sells. The candies sold are considered to be top of the line product that is only available in certain stores, which keeps the stature of the candy high. The candy business has centered sales around the sales of their sugar free candies for those people who love candy, but need to watch their sugar intake for different health reasons. StructuresThe candy business will operate both as a brick and mortar business in a mall and an ecommerce business. This way the business will reach more customers and the candy business will try to keep consistency between their ecommerce site and their brick and mortar store. That way if customers see something on the web site but do not want to purchase on the site they can come to the store and make their purchase. The candy business will offer all the same products to help satisfy the consumers needs. GoalsOne of the number one goals of the candy business is the availability of all products offered in the store to be available on the website. This is important because their candy is the favorite to people all over the country who wish to have the entire store available to them. Another goal of the candy business is to sale Weight Watchers candy in the store. This will bring those customers that are trying to loss weight but need something sweet sometime. This will also help with the growth of the business. Even though there are other candy stores out there who also sale sugar free candy, this will help pull customers to this store and that Weight Watchers candy is available in this store that other candy store to not sale. CultureCandy in general is deemed childrens food, just as toys in general are labeled for childs play. Most likely, a person would expect an event  intended for children to be a more appropriate venue to serve candy than an event intended for adults. But surprisingly, adults lead the way in candy consumption. In fact, according to the National Confectioners Association, adults over age 18 consume 65% of all candy (Hudak, 2008). Americans did not always have a sweet tooth. When candy was first made and sold in the United States, most people considered it a frivolous luxury for women of means (Knowlton, 1999). Most dentist will tell their patients not to eat a great deal of candy, but if a person rinse, brush and floss faithfully they can keep from getting cavities just like with any other type of food. LeadershipA sole proprietor has complete control and decision-making power over the business. All responsibilities and business decisions fall on the shoulders of the sole proprietor and investors will not usually invest in sole proprietorships. A sole proprietorship can hire any number of employees. A strong leadership is needed to grow the business. Without good leadership and a management system the business could close. Management needs a measurement and improvement system that makes the orchestration of day-to-day activities possible so there is true business-needs alignment-a system that not only monitors operations, but also provides the entire workforce with information that can be used up and down the line to make sure everyones performance supports corporate strategies for any business to succeed (Breyfogle, 2007). When opening a business there are many things that need to be considered. Doing a SWOTT analysis can help a business to know where they need to focus their needs to grow their business. Having a strong management system and good leadership skill can help a business grow and be successful. References Breyfogle. F.W. (2007). Quality Management. Retrieved July 21, 2008, fromhttp://www.qualitymag.com/CDA/Articles/Feature_Article/BNP_GUID_9-5-2006_A_10000000000000105938Hudak, D. (2008). Pop Rocks: A Discussion of Childrens Culture and Candy Consumption. Retrieved July 20, 2008, from http://www.candyfavorites.com/shop/pop-rocks-history.phpKnowlton, B. (1999). American Topics: How Candy Became Dandy. Retrieved July 18, 2008,from http://www.iht.com/articles/1999/07/22/topics.2.t_5.phpVan Otis Chocolates. (2005). Social and Legal Issues. Retrieved July 20, 2008, fromhttp://it.snhu.edu/classof2006/mcgannheather/vanotis/Social_Legal.htmSole Proprietorship, (2008). Retrieved July 19, 2008, fromhttp://www.companiesinc.com/incorporate/businesstypes/soleprop.asp

Religion and advertising :: essays research papers

Advertising and Religion   Ã‚  Ã‚  Ã‚  Ã‚  Anyone who seems to be in the business of promoting themselves or their product is turning to religion to gain a larger audience. Take the religion of Kaballah for instance, five years ago many of us would openly admit that we had never heard of the religion before. But now, thanks to the media many of us know Kaballah is the religion practiced by such celebrities as Madonna and Britney Spears. In all actuality Kaballah is a more spiritual branch of the Jewish religion.   Ã‚  Ã‚  Ã‚  Ã‚  Many religions are now branching out and using the media to market their religion and sparking serious debates in the process. Many feel that it is slightly immoral for churches to use the media to market themselves in the mainstream. Some believe the religions should simply sell themselves, but not literally. As Americans we now see television commercials for churches and services on regular broadcast channels. Another fairly recent trend that we see are churches in strip malls or plazas. Next to our favorite outlet cigarette shop, local retail store, Bingo hall, or fast food chain there are churches.   Ã‚  Ã‚  Ã‚  Ã‚  Much of the advertising we see for religions is on a smaller scale and not so mainstream. The religion of Jehovah’s Witness often sends its members door-to-door to spread their word, give out information, in hope to maintain new members. Those of us who have been privileged with a visit know that they are early risers and like to travel in pairs, so as to take turns overwhelming us with spoken word and pamphlets. One of the largest trends of advertising that we have seen is the wearing of a cross. What used to be a symbol of ones’ beliefs and values has become a mere fashion accessory. In the world of celebrities and â€Å"bling-bling,† a word associated with the amount of visible jewelry shown, a platinum cross medallion adorned with diamonds and/or jewels is a sign of wealth and defines your degree of celebrity.   Ã‚  Ã‚  Ã‚  Ã‚  However not everyone is into advertising religion in the mainstream. In January 2005 an article was published in USA Today about a conflict between Rolling Stone Magazine and Zondervan Bible, one of the largest Bible publishers over an ad targeted at â€Å"spiritually intrigued,† 18-to-34-year-olds.   Ã‚  Ã‚  Ã‚  Ã‚  Rolling Stone, which rejected the ad just weeks before its scheduled run date, cited an unwritten policy against accepting ads that contain religious messages. Executives for Zondervan say Rolling Stone was a key part of its $1 million campaign targeted at young adults.

Financial Statements for Internal Reporting vs. External Reporting Purposes

Financial Statements for Internal Reporting Purposes vs. Financial Statements for External Reporting Purposes It is common in most companies to maintain two set of financial statements; one being used/presented for internal reporting purposes and another for reporting externally. Internal reports are used primarily to aid management in the decision making process throughout the course of the business. These are subject to internal audit to make sure that all information reported are fair and correct, safeguard the assets of the company, assure compliance to laws and regulations, etc. The company employs the internal accountants and therefore, unregulated, although there are international standards for internal auditing. External Reports on the other hand, are to provide information on the financial position, performance and changes in the financial position of the company for a variety of users such as the government, shareholders, financial institutions, employees, vendors, and the public itself. These reports should be very understandable, and are assumed to be read by users who have reasonable knowledge on financials and business, and for those who are willing to study the information diligently. Most of the external users depend completely on these reports for their decision making. The reports are expected to be reliable so the companies should employ external auditors that are independent from the company. This is to avoid conflict of interests and bias towards the information presented by the company. Ideally, the financial statements that are audited by the internal auditors should be the same as the statements that would be subject to external audit. The problem arises when the company decided to report financial statements that are entirely different from the internally used and that of externally used. But still the intention of the company why it reported two different reports should be considered as well because that is where the ethical issue starts. If the company’s primary intention is to conceal the truth to avoid tax penalties, attract more investors, or lure a vendor to give a high credit limit, then the ethical standard of utilitarianism, rights and duties as well as the fairness and equity are violated. For utilitarianism approach, the external users will surely not benefit from the concealment. Their investments, assets, as well as the benefits from taxes are at risk. Only the company will benefit from it. In terms of the rights and duties approach, the shareholders has all the rights to know the true standing of the company and the duty of the company is to provide them the truth. The issue on fairness and equity is that other users may be able benefit from some concealment while others may not. Maintaining two sets of Financial Records/Statement has been a long practice for almost all if not all major companies worldwide. An example of which is the manner of reporting sunk costs. Companies do recognize sinking cost in the Financial Statement. While this could be creditable as expense for tax accounting purposes, the said cost is no longer relevant for management decision thus no longer required in the books for Internal Purposes. Keeping two books would allow company executives to better examine items that matter to them especially those which affect the company in the future. There is nothing wrong in maintain two sets of books specially if the reports are in accordance the accounting guidelines such as the GAAP or other statutory requirements required by the government where the company operates and are prepared in accordance with the Bureau of Internal Revenue regulations. As explained above, the books for internal management are for their use only and need not be shown to the public or used in taxation purposes.

Band of Brothers in Black Hearts by Jim Frederick Essay

â€Å"Of all the crimes that sullied the record of the United States military in Iraq†¦the murder of an entire Iraqi family in the village of Yusufiya may rank as the most chilling† (New York Times). On March 12, 2006, after a long and difficult deployment with countless casualties, four soldiers committed atrocities against the civilians who were trying to help. Their actions damaged the reputation of coalition forces and endangered the lives of our brothers in arms by providing propaganda to the enemy as a recruitment tool to impede our mission. 502nd Infantry 101st Airborne Division is a unit that is synonymous with valor, honor, brotherhood and bravery as depicted in the popular HBO series Band of Brothers in which Dick Winters leads his men†¦show more content†¦It was in this environment that Kunk started belittling and micromanaging his company commanders and sowed the seeds of mistrust between the different companies and the headquarters unit. In defense o f Kunk, the mission he received was going to be one of the most difficult missions during the Iraq war. Upon reaching their area of operations and conducting their battle hand-off, the problems already started to arise with Bravo Company. A majority of their leadership was wounded or killed in action, creating a power vacuum and a domino effect which were exacerbated by Kunk’s actions. Instead of providing support to his wounded company, Kunk belittled them and blamed them for the hardships that had befallen their comrades further driving a wedge of mistrust between Bravo Company and the head quarter’s element. Even with frequent changes in leadership, the casualties and problems continued to rise for Bravo Company, and living conditions for the soldiers reached deplorable levels. Being short-manned stretched the already limited resources causing personnel levels to be recklessly low for the various tasks the company received. 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